Don’t get too hung up on the name of this technique. It is just a mnemonic I came up with to remember the three parts in Chris Do’s IKIGAI technique. In this technique, you have three columns, namely what you love, what you are good at, and what our world needs right now. Follow along with these steps -
- Write down the things you love doing in the first column, something you know you are good at in the second one, and things you feel the world needs in the third.
- Then shuffle up these entries to come up with one entry from each column.
- Lastly, think about a good solution that connects all the three things you have selected.
Like in Chris’s video, as an example, the entries you select could be working out (you love), community building (good at), and affordable, high-quality education (world needs). So, the project idea could be an app that teaches people to work out in social groups.
Chris’s main objective of this technique was to help others find what they love and then make a living out of it. But I found it to be extremely helpful in brainstorming innovative ideas as well.
If you would like to explore this technique more, Chris has made a whole video about it. You can find the link below:
The Futur: Ikigai Workshop– Build A Business That Combines What You’re Good At, Love, & The World Needs